CPIKÓ

CPIKÓ Salsa Picante is a small batch hot sauce brand from Buenos Aires, Argentina.

‘Se picó’ meaning both that something is popping off, in a good or bad way, and also literally means ‘‘it was spicy.’’

The idea was to creative a modern, vibrant logo and to match the fun, homemade vibe. The circular labels were a simple packaging solution. I also helped create a (meme heavy) social media presence.